The Autumn Winter 2023 menswear collection, which was created by designer Silvia Venturini Fendi, took place at Fendi‘s headquarters in Milan.
The show took place during Milan Fashion Week
Informed by roller disco, the show included a large installation paired with custom disco music, which the brand explained transformed its headquarters into a giant pinball machine.
“The Fendi Men’s Fall/Winter 2023-24 fashion show sees the house headquarters in Milan transformed into a giant roller disco pinball machine, with a custom disco soundtrack entitled ‘After Dark’, specifically created by the legendary Italian composer and producer Giorgio Moroder,” said Fendi in its show notes.
A pinball installation was added to the runway
The show took shape as a dramatically out-of-scale, metal pinball track that was suspended above and through the centre of the runway.
The large metal track twisted over two levels and extended over the audience until it began to lower at the model’s entrance to the show space.
As models emerged, multiple oversized metallic pinballs, branded with Fendi’s double F monogram, rolled through the twisting metal tracks across its sloping levels.
It referenced the 70s
Shimmering lights flashed within the room to create the feel of a disco ball, while the muted blue hue of the runway was incorporated into the collection by Silvia Venturini Fendi.
“Celebrating the hallmarks of Fendi materiality, double-faced cashmere, engineered leathers and jacquard silks are illuminated by the disco ball hues of silver, indigo and violet,” said the show notes.
“They lift a sober palette that undulates between shades of dove grey, oatmeal, burnt umber, mocha, mauve, lavender, deep navy and black.”
Oversized pinballs were branded with Fendi’s double “F” monogram
Milan Fashion Week also saw AMO install retracting ceiling and a series of chandeliers at the Fondazione Prada’s Deposito art storage warehouse for Prada’s latest Autumn Winter 2023 show.
At Paris Fashion Week, Saint Laurent showed its first menswear collection, under the direction of its current creative director Anthony Vaccarello, at the historic Bourse de Commerce.
The photography is courtesy of Fendi.
The post Fendi creates oversized “pinball machine” for Autumn Winter 2023 runway show appeared first on Dezeen.